Management and endorsement sales for top Olympic and International sport competitors in a variety of sports.
Sport genre consulting and brand launch activation for consumer product and service companies and their ad agencies. Clients have included National Beverage Corp. for Chic Energy Drink, Rip IT Energy Fuel and shots, Powerblast and LaCroix Sparkling water. Barilla Pasta for Barilla Plus, Swatch, Superfund, Quicksilver, Cafe de Colombia, DDB Needham and Bonnier Corp for Spa, Snow, Skiing magazines.
Management and consultation for International and National Sport Federations helping to create new properties and re-establish old ones. The US Ski Team, AIBA-Boxing, USA Boxing, Golden Gloves, Glory Sports International and others have benefited from Sports-EntCo activation of their various properties. In addition, International Sports Agencies such as IMG-Media, Octagon, CAA and others have used The Sports and Entertainment Company to develop diverse marketing programs for clients in the United States, England, Europe, China and Japan.
Negotiation, production and placement of sports television properties on most of the world’s significant sports and entertainment networks. Delivering programming to the BBC, Fox, ESPN, Channel-4 England, Sky Sports, CBS Sports Network, NBC Sports Network, Eurosport, Tokyo Broadcast, Spike, and many more.
SportsadXchange. A service matching owners of network television time-buy commercial units with advertisers. This wholly owned Sports-EntCo service has been used by numerous owners of commercial inventory including US Skiing for NBC shows, IMG Media for the Sony Open for ESPN and CBS, The World Alpine Skiing Championships on NBC, USA Boxing for Olympic Trials and The Fight Sports Network for fight programming blocks globally. Includes full media buying service.
Alignment of consumer brands and services with sports properties and personalities. World Cup Champion Bode Miller with Barilla Pasta and Superfund. Olympic Gold Medalist Julia Mancuso with Chic Energy Drink and LaCroix Sparkling water. Rip It Energy shots with the Pro Wakeboard Tour, WSB Boxing and The Snowboard Grand Prix. Quicksilver with Danny Way and his jump over the Great Wall of China. Barilla Pasta with the US Open of Tennis and the Junior Olympics.
Management and activation of consumer product sampling programs and promotional activities at events such as the X-Games, on the Pro Wakeboard Tour, for the Snowboard Grand Prix and the USSA Junior Olympics and at Ski World Cups around the World.
Fundraising for National Governing bodies of sport including modern micro and macro donation programs and large event management for The US Ski Team, ad sales for USA Boxing and event management for The Colorado Ski Museum and National Lemonade Day.